Bauhaus Masterpiece Journey

Developed for DMC and group partners who want to offer a high end Bauhaus travel product in 2025/26, a curated five day journey through Weimar, Dessau and Berlin with the original Bauhaus Wagenfeld lamp as an integrated masterpiece object.

This page provides a compact overview for B2B use, especially for DMC and group partners who want to integrate a ready to sell Bauhaus product into their portfolio. It includes the full program, clear indicative public price levels, the key DMC benefits and the structured XMAS 2025 campaign framework. All net rates, commissions and allotments are tailored to your market and distribution structure.

XMAS 2025 · DMC & Groups only · limited capacities

Launch your Bauhaus Masterpiece product for winter 2025/26

For the XMAS 2025 launch window we reserve a limited number of spaces exclusively for DMC and group partners. Your departures in December 2025 and January 2026 can be sold directly as Masterpiece XMAS Special with a clear early bird story and an additional collector giveaway in December (Bauhaus chess set plus TASCHEN book) for your guests.

For you as a DMC there are attractive net rates with a flexible margin window of around 10 to 30% for your commission. You can integrate the product freely into your own distribution channels, pricing structures and target markets without having to reveal your calculation in the frontend.

Request DMC net rates & allotments

The program · Land package

5 days. 3 cities. 100 years of modernism.

The Masterpiece Edition is a ready to sell land package for your Bauhaus, design and architecture clients, with coordinated times, curated content and a staged “Masterpiece Moment” for the Wagenfeld lamp.

Official visits to Bauhaus museums and archives
5 nights in five star hotels including breakfast
Organised transfers between the cities
On site support and expert tour leadership

Ideal target audiences

Ideal for high value FITs and small groups who already bring an interest in design and architecture, or for cultural groups who want a tangible Bauhaus object in addition to the journey.

Design lovers, collectors and architecture fans
University or alumni groups and cultural institutions
Premium FITs as a module within a wider Germany itinerary

We provide the land product and content, you place it in your portfolio and add your own services if needed.

Day 1 Arrival & Weimar

Arrival at Frankfurt Airport (FFM) with personal meet & greet
Guided transfer by comfort coach to Weimar
First Bauhaus introduction during the transfer or on arrival
Welcome gift and Bauhaus goodies
Check in at the five star partner hotel in Weimar
Evening at leisure or optional group dinner

The first day focuses on relaxed arrival, settling into Weimar and creating an emotional entry into the Bauhaus story. The program is intentionally light but the opening is clearly staged as the start of the journey.

Day 2 Weimar & onward to Dessau

Official visit to the Bauhaus Museum Weimar
Guided tour “The beginnings of the Bauhaus in 1919”
City walk with architectural focus
Visit to the Van de Velde buildings
Afternoon or evening transfer from Weimar to Dessau
Check in at the five star partner hotel in Dessau

Weimar is the historic prologue where the story of modernism begins. In the evening the perspective shifts when the group travels on to Dessau, where the high phase of the Bauhaus is experienced.

Day 3 Dessau & transition to Berlin

Bauhaus Building Dessau (UNESCO World Heritage)
Guided tour through the Masters’ Houses
Visit to the Bauhaus Dessau Foundation
“Masterpiece Moment” with handover of the Bauhaus lamp
Transfers and hotel logistics in Dessau included
Optional late afternoon or evening transfer to Berlin and check in

Dessau forms the core of the journey. Your guests experience Bauhaus architecture and practice and connect it directly with their own Wagenfeld lamp. Depending on routing, the transition to Berlin can already take place in the late afternoon.

Day 4 Berlin & Farewell Dinner

Bauhaus Archive or Museum of Design (or equivalent Bauhaus locations)
Special exhibitions and collections
Architectural tour of the Neue Nationalgalerie (Mies van der Rohe)
Walk to selected Bauhaus traces in the urban context
Evening farewell dinner in a selected location
Review, networking and official end of the journey

Berlin connects the global impact of the Bauhaus with iconic post war architecture. The farewell dinner offers an elegant setting for exchange, networking and the final staging of the Masterpiece concept.

Day 5 Departure from Berlin

Individual or group transfers to Berlin Airport
Assistance with check out and lobby logistics
Organisation of luggage loading and escort to the transfer vehicle
Flexible time windows according to airline and departure times
Optional extra nights or individual Berlin extension
Final travel documents and digital recap information provided
Personal assistance up to check in or the security area on request

Departure is smooth and professionally managed and can include flexible extension or add on options if required, a calm and coherent end to a curated, high calibre Bauhaus experience that stays in mind for a long time.

Included Land services

4 nights in five star hotels (Weimar, Dessau, Berlin according to routing)
Meet & greet at Frankfurt and Berlin airports
All transfers between the cities according to the program
Entry to all listed museums and institutions
Official architecture and culture guided tours
On site support and coordinated tour management
Masterpiece handover of the Wagenfeld lamp

You integrate the land package into your system, we provide the Bauhaus content, the operational framework and a clearly structured product that fits seamlessly and efficiently into your existing portfolio logic.

DMC & group partner format

Designed for DMC, group partners and B2B2C distribution

The Masterpiece Journey is designed as a modular B2B product. You decide whether you use it as a complete package, as a themed module in a longer route or as a seasonal XMAS special for your clients.

Your role as DMC or group partner

You control client contact and booking process
You sell under your own brand, co branding is possible
You define allotments, group sizes and channels
Net rates and commission are aligned with your market

We provide product and content, you remain visible to clients and agencies.

XMAS 2025 Masterpiece campaign

Limited spaces for December 2025 and January 2026
Optional joint campaign assets
Strong USP, journey plus icon plus giveaway in December
Ideal to test Bauhaus demand quickly

This is how you launch a strong Bauhaus product with minimal setup effort on your side.

Indicative price levels for your clients

The prices below show typical public reference levels for individual travellers. Your net rates, commissions and possible overrides are defined together with you in a separate DMC agreement tailored to your market and booking targets.

For orientation only: use these price levels as an internal reference to place the Masterpiece product correctly within your portfolio. This makes it easier to see how the journey compares to other cultural and architecture programs in Europe, which target groups you can address and in which segment you should position the offer most strongly. The final net rates and commissions are defined individually for your market.

Signature Masterpiece – 5 days / 4 nights

Public reference level: 3,490 € per person
Full Masterpiece program in Weimar, Dessau and Berlin including the original Bauhaus Wagenfeld lamp for your guests. B2B benefit: flexible margin window of 10 to 30% for DMC commission

Fully curated five day program (Weimar, Dessau and Berlin)
2 nights in five star hotel including breakfast
Original Bauhaus Wagenfeld lamp included and shipped in advance
Goodie bag with Bauhaus design accessories (value around 200 €)
Master Member Card: 10 % in the Movement shop (30 days)
One time 1,000 € voucher for your own purchase in the shop

If your guests use the code by 15 December, the Wagenfeld lamp usually arrives in time for Christmas. The journey itself can take place later.

Essential Masterpiece – 3 days / 2 nights

Public reference level: 2,490 € per person
Compact Masterpiece version, ideal for shorter cultural breaks or as an entry into your Bauhaus portfolio. B2B benefit: flexible margin window of 10 to 30% for DMC commission

Focused three day route (for example Dessau plus Weimar light)
1 night in five star hotel including breakfast
Original Bauhaus Wagenfeld lamp included and shipped in advance
Goodie bag with Bauhaus accessories (value around 100 €)
Master Member Card: 10 % in the Movement shop (30 days)
One time 500 € voucher for your own purchase in the shop

In short, the same material value as the Signature package with shorter trip duration and a leaner program.

XMAS 2025 Special – December vs January for your guests

The program remains identical in both months but you can work with two clear messages in your communication. In December you highlight a strong XMAS story with an additional collector giveaway, in January you focus on a quieter travel period with full Masterpiece value for your guests.

December 2025 · premium giveaway month

December – Journey plus collector giveaway

All guests who travel on a qualifying Masterpiece departure in December 2025 are automatically entered into the Masterpiece giveaway. This comes on top of the full land package.

1 of 10 Bauhaus chess sets by Josef Hartwig
Each prize also includes the “Bauhaus” TASCHEN XL Edition
One complete package per winner, chess set plus book

You can position this in your marketing as an “XMAS Masterpiece Journey”. We handle drawing and shipping of the giveaway packages to the winners and you receive the list for your client communication.

January 2026 – Masterpiece tour without giveaway

In January the communication focuses entirely on the travel experience and the Wagenfeld Masterpiece package. There is no December giveaway but the same strong value from program, object and goodies.

✅ Masterpiece land program identical to December
✅ Bauhaus Wagenfeld lamp, goodie bag and Master Member Card included
✅ Same pricing logic and net structure
❌ No chess set giveaway
❌ No TASCHEN book giveaway

Ideal for guests who prefer to travel after the holiday season and still want to benefit from the full Masterpiece concept.

Bauhaus icon · Form follows function

Masterpiece object: Bauhaus Wagenfeld lamp

The Bauhaus lamp by Wilhelm Wagenfeld is seen as a key icon of modern design. It brings together what made the Bauhaus world famous, reduction, purpose, honesty of materials and light as a cultural element.

Wagenfeld did not want to design a “beautiful object”. He wanted an everyday object that is beautiful because of its function, a glass sphere that gently lights the room and a reduced base that carries it without pushing into the foreground. No decoration, no effects, just pure necessity.

On the Masterpiece Journey you first encounter the Wagenfeld lamp as an iconic original at the places where modernism began. Over the course of the tour it becomes part of your own story, an authentic Bauhaus object that you take home at the end.

Created in the Bauhaus context of the 1920s
Design principle: light as function, not decoration
Original licensed product, produced almost unchanged to this day
Symbol of clarity, material culture and craft precision

Within the XMAS 2025 Masterpiece campaign you can additionally stage the Wagenfeld lamp as a strong Christmas element, a combination of journey and design classic that connects your guests with the Bauhaus story long before they are back home.

The lamp stays with your guests long after the journey as a daily light object and as a lasting, physical link to the Bauhaus and to your Masterpiece product.

Your Wagenfeld moment on the journey

The moment in which the lamp is handed over is one of the defining highlights of the Masterpiece tour. An original Bauhaus object passes into the possession of your guests and becomes part of their own design world.

Fixed element of every Masterpiece booking
Staged “Masterpiece Moment” with introduction to material and design
Space for photos, storytelling and content for your channels
Fulfilment through our authorised partner network
In your communication, positionable as “cultural Christmas gift, journey plus design classic in one package” making it ideal for the XMAS 2025 special.

In this way the Wagenfeld lamp becomes a personal memory piece of Weimar, Dessau and Berlin for your guests and a clear differentiating USP in the Bauhaus segment for you.

Bauhaus Wagenfeld lamp – original object of the Masterpiece Edition

What is always included for your clients

Whether the departure takes place in the XMAS 2025 period or in January 2026, the core of the Masterpiece Edition remains the same for all participants.

Bauhaus goodie bag

Tote bag
Bauhaus building game
Notebook
Exclusive Bauhaus goodies

The goodie bag extends the journey into everyday life as a visual and tactile reminder of modernism.

Master Member Card

10 % discount on all products in the Movement shop
Valid for 1 month from the start of the journey
Ideal for further Bauhaus objects and books
Early access to new Bauhaus collections

The card connects the travel experience with the product world so your clients can expand their Bauhaus collection after the journey.

In short, this is what you get with the Masterpiece Edition for your guests:

The Masterpiece Edition combines a fully curated five day program in Weimar, Dessau and Berlin with a strong material highlight, the original Bauhaus Wagenfeld lamp that your guests receive before or at the start of the tour. On top of that they get exclusive goodies, a discount card for the Bauhaus Movement shop and an attractive XMAS 2025 framework that generates additional demand.

Curated five day program in Weimar, Dessau and Berlin
Original Bauhaus Wagenfeld lamp as fixed element of every booking
Exclusive goodies: design objects, printed material, small collectibles
XMAS 2025 framework with collector giveaway (chess set plus TASCHEN book)
Master Member Card: 30 days, 10 % discount on all products in the Movement shop

For you as DMC or group partner the product is clearly structured. Allotments, net rates and commissions are defined individually so you can integrate the edition seamlessly into your portfolio, whether as a premium Christmas package, seasonal highlight or year round bestseller.

Bauhaus Journey

Bauhaus Design Legacy

Bauhaus Masterpiece Tour – frequently asked questions (DMC & groups)

Answers about the five day travel program, B2B use and the XMAS 2025 framework.

Is this product sold exclusively via DMC and group partners?

For the XMAS 2025 launch window the focus is on cooperation with selected DMC and group partners. Depending on the market, the Masterpiece Edition can be positioned as a semi exclusive product in your portfolio.

Which services are included in the land price?

The land price normally includes 4 nights in five star hotel, all transfers according to the program, museum entries, guided tours, on site support and the curated “Masterpiece Moment” with handover of the Bauhaus Wagenfeld lamp. The exact inclusions are specified in the DMC agreement.

How is branding and communication handled?

You can sell under your own brand and list “Bauhaus Experience” as content partner, or we agree a co branding approach. We provide base assets (copy, visuals, logo usage) which you can adapt to your brand guidelines.

Is the Bauhaus Wagenfeld lamp always included?

In the Signature and Grand versions the Wagenfeld lamp is included as Masterpiece object. In the Essential version it can be offered as an optional add on. We define the structure together so that it fits your market positioning.

How do commissions and net rates work?

We work with a clear B2B structure, net rates for you as DMC or group partner and an agreed commission or override model. Concrete values depend on expected volume, booking window and market situation.

Who is eligible for the December giveaway?

All travellers booked on a qualifying Masterpiece departure in December 2025 take part automatically in the giveaway. The prizes (Bauhaus chess set plus TASCHEN “Bauhaus” book) are drawn centrally and shipped to the winners. You receive the winner list for your communication.

Can we block dates or operate closed groups only?

Yes. We can structure the Masterpiece Edition as series departures, as block allotments for your clients or as closed groups. Concrete dates and formats are agreed based on your demand planning.

What is the next step if we are interested?

Simply send us your target markets, expected volumes and preferred travel periods. You will then receive a DMC factsheet from us with suggested net rates, allotment options and the next steps.

Masterpiece Bauhaus Journey – DMC XMAS 2025 Special

DMC圣诞特别节目2025

清晰明了的 B2B 结构

运营可靠性

营销与销售支持

可扩展 · 2026 就绪

洞察